Michael Lanz
Product designer and design strategist
Michael Lanz is a product designer and design strategist. His career began in 1991 in the design department of Siemens AG. From 2007 to 2018, he was co-owner and managing director of the international design agency designaffairs, which became part of Accenture in 2018. Over the course of his career, Lanz has won numerous international design awards, including the prestigious iF Gold Award.
In parallel to his work at designaffairs, he taught as a lecturer at TU Dresden and headed the Institute for Product & Transportation Design at FH JOANNEUM Graz from 2014 to 2018. Between 2019 and 2024, he was a member of the Advisory Board for Creative Industries of the BMAW in Austria.
After leaving Accenture in 2023, Lanz founded the consulting firm lanz.design.consulting. He has also been a partner at Vagabund Moto in Graz since February 2024.
Quote: "I have always been very interested in bicycles and own several that I have restored or redesigned myself. As a designer, I focus on functionality, quality of detail and durability as well as formal aesthetics. I am very excited about the innovative ideas that will be presented to us as a jury. It fascinates me how the bicycle product concept, which has been around for so long, is constantly being reinterpreted. And that's a good thing - because against the backdrop of climate change and in terms of a multimodal transport system, the bicycle is becoming increasingly important as a means of transportation."
Quote: "I have always been very interested in bicycles and own several that I have restored or redesigned myself. As a designer, I focus on functionality, quality of detail and durability as well as formal aesthetics. I am very excited about the innovative ideas that will be presented to us as a jury. It fascinates me how the bicycle product concept, which has been around for so long, is constantly being reinterpreted. And that's a good thing - because against the backdrop of climate change and in terms of a multimodal transport system, the bicycle is becoming increasingly important as a means of transportation."